What We're Talking About
Thoughts on industry trends. Project case studies. Helpful tips and tricks.
Email Marketing: It’s so much more than newsletters
Email marketing, especially for small and local businesses, IS still important, despite what your cluttered inbox might have you thinking. Done well, email campaigns can offer new clients and...
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Should My Business Advertise on Social Media? YES!
You think you're putting your product or service in front of the right people, but are you sure? If you haven't moved a significant portion of your marketing budget into social media...
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Social Media Strategy for Small Business: You’re wasting your time without it
If your small business using social media without a well developed strategy, you are wasting your time.It's as simple as that. You need a strategy. You need a consistent method of...
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Your Small Business Does NOT Need Social Media If…
Yes, there ARE some reasons it may be right for you. There. I said it. While there are compelling reasons to use social media for your business, there ARE situations where you can guiltlessly say...
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Batch Work: How to plan a month’s worth of engaging content at once
Who Should Manage My Social Media?
I have a lot of experience managing other people's social media accounts. A lot- definitely more than I ever imagined I would. I've managed social media accounts in-house for employers...
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Why Your Small Business NEEDS Social Media
The debate is over. Small businesses are missing a huge opportunity if they aren't on social media. But...."Social media hasn't worked for me in the past.""It's too late to start.""I...
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Bringing the Cloud to Your Small Business
Some Background on the Cloud The amount of technology that permeates daily life is astounding. In the few decades since the birth of the Internet, the way technology connects us with business has...
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